Crypto brands face scepticism from journalists and search engines alike, so our SEO and link building services start with a real story. Data studies and expert commentary become genuine news - earning authoritative, editorially placed links for exchanges, wallets and Web3 projects.
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Where our campaigns have been featured
Real stories pitched to named journalists, in a sector where nearly everyone else is buying placements.
Editorial links from publications with genuine readership, aimed at your homepage and core product pages. Anything resembling a network gets turned down before it reaches you.
Angles built for financial and technology desks and pitched to journalists individually. The coverage lands first and the link sits inside it.
Original research and on-chain analysis packaged for newsrooms. Data gives a journalist something to report rather than promote, which is what clears the scepticism barrier.
Your founders and analysts positioned as quotable sources on market movements and regulation. The result is coverage inside stories you never had to pitch for.
Comment delivered within the hour when a regulatory decision lands. That speed decides whether you are quoted or missed entirely.
Every placement mapped, with live links, syndication, rel attributes and anchor text. Coverage can be read against ranking movement instead of guessed at.
Crypto carries reputational baggage most sectors never have to overcome. A publication needs a reason to attach its name to your project.
The tactics circulating in the category make that harder rather than easier. Paid placements and mass guest posting leave the exact footprint Google has spent a decade learning to discount.
A profile built that way is fragile by design. One update reprices the lot.
Get a free strategy callCoverage in mainstream and financial press establishing that an accountable business runs this project. Nothing differentiates faster in the category.
Earned editorial links only. Where paid placement is the norm, a clean profile becomes a competitive advantage rather than a constraint.
Consistent brand, founder and product signals so search engines can resolve who you are and connect you to the topics you intend to own.
Every tier runs the same campaign: one story, fully produced, with full outreach and a blog post for your site. What changes is the profile of the asset behind it.
Retired professionals - solid career, genuine sports credibility
Volume is uncapped, but lower-profile players earn mostly local and regional coverage. Reliable for building a steady, clean link profile.
Retired professionals - recognised career, name a journalist knows
Volume is uncapped. Recognisable names attract stronger national and vertical coverage, usually from higher traffic domains with a good chance of syndication.
Retired professionals - decorated career, household name, national coverage
Volume is uncapped. Marquee players produce demonstrably higher-authority links - national press, broadcast and syndicated coverage that competitors cannot easily replicate.
Crypto campaigns run on data-led studies and expert commentary rather than interviews. The process and the pricing do not change.
Two exchanges publish the same guides. The one that ranks is the one search engines can verify through coverage from sources they already trust.
We will not sell you sponsored placements. They are the cheapest links in crypto and the shortest-lived, and in a YMYL category a weak profile works against you rather than sitting neutral.
We built this process as an iGaming SEO agency first, in a vertical with even less tolerance for shortcuts. Brokers chase an overlapping audience, covered under our forex SEO services, and CBD brands face the same advertising restrictions described in our CBD SEO work.
See our case studies →