How we collect, use and protect your information.
Last updated: July 21, 2026
This Privacy Policy describes how bylinecoverage.com ("we", "us", or "our") collects, uses, and shares information about you when you use our website at https://bylinecoverage.com/.
We collect information you provide directly, such as when you submit our contact or strategy-call form. This may include your name, email address, website and message. We use it only to respond to your enquiry and do not sell it to third parties.
When you visit our site we automatically collect certain information including your IP address, browser type, referring URLs and pages visited, via standard web server logs and analytics tools.
We use cookies to understand how visitors use our site and to improve performance. We also use third-party cookies from analytics providers. You can control cookies through your browser settings.
We use the information we collect to operate and improve the site, respond to enquiries, and analyse how visitors use the site. We do not use your information for advertising targeting or sell it to data brokers.
We use web analytics to understand site traffic. This collects anonymised usage data. You can opt out of Google Analytics using the official opt-out browser add-on.
Form submissions are retained for up to 12 months and then deleted. Analytics data is retained for 26 months in line with default analytics settings.
Under UK GDPR you have the right to access the personal data we hold about you, request its correction or deletion, object to processing, and request data portability. To exercise any of these rights, contact us.
BylineCoverage works exclusively with licensed gambling operators and affiliates. We support responsible gambling. If gambling is affecting you or someone you know, free, confidential help is available at BeGambleAware.org.
We may update this policy from time to time. The date at the top of this page reflects when it was last updated. Continued use of the site after changes constitutes acceptance of the updated policy.